The Big Idea

Balance sheet and jobs lift consumer spending

| September 15, 2023

This document is intended for institutional investors and is not subject to all of the independence and disclosure standards applicable to debt research reports prepared for retail investors. This material does not constitute research.

The latest snapshot of the US consumer balance sheet shows continuing strength. Debt burdens seem manageable. And households seem awash in liquidity. Combine that with a robust job market that continues to kick off substantial real advances in wage and salary income, and real consumer spending should remain on a solid uptrend.

Debt loads are light

A good place to start is the Federal Reserve’s latest Financial Accounts of the United States and the picture it paints of the overall level of household debt.  As a percentage of GDP, household debt was at its lowest reading in over 20 years at the end of the second quarter (Exhibit 1).  The series has fallen well below the trend line established from 1970 through 2000.

Exhibit 1: Household debt to-GDP-ratio

Source: BEA, Federal Reserve.

A similar way to assess the scale of household debt is to compare it to disposable income (Exhibit 2). This gauge is slightly less impressive, as the ratio has inched modestly above pre-pandemic levels.  However, it has come down in each of the past four quarters and is currently at a lower level than at any time from 2002 to 2018.

Exhibit 2: Household debt-to-disposable-income ratio

Source: BEA, Federal Reserve.

Debt service burden

In a separate report, the Federal Reserve publishes estimates of the debt service burden, as defined by the percentage of disposable income needed to stay current on debt payments.  The Fed makes two sets of calculations.  The narrow one is called the debt service ratio and only covers traditional debt.  The financial obligations ratio takes a broader view, including rent payments, auto lease payments, homeowners’ insurance, and property tax payments.

With interest rates surging since early 2022, one might imagine that even for a constant level of debt, the servicing burden of that borrowing would have risen sharply.  However, the Fed data, which unfortunately only extends through the first quarter for now—a quarterly update is due any day—show that both measures have been roughly steady on balance over the past year and are historically low.  In fact, aside from the pandemic period, both gauges are the lowest on record going back to 1980 (Exhibit 3).  This is a testament to the prevalence of fixed-rate debt held by households, most notably for mortgages.

Exhibit 3: Debt service burden

Source: Federal Reserve.

Household assets

The Fed’s Financial Accounts data for the second quarter tell a very happy story for households.  The value of household assets surged by $5.7 trillion in the quarter, as home prices rebounded and equity valuations increased noticeably.  By comparison, over the prior four quarters combined, household assets had declined by a total of $2.8 trillion.  Total household net worth jumped to an all-time high of $154.3 trillion through June.

Household liquid assets

Now we turn to the lynchpin of my analysis of household finances since the beginning of the pandemic, liquid assets.  This series covers the portion of the balance sheet that represents cash equivalents and includes currency, bank deposits, and money market fund shares.  I have emphasized this measure is a proxy for spendable funds.

Household liquid assets spiked during the pandemic, reflecting in large part the unprecedented waves of federal government largesse.  Most economists presumed that consumers would spend down those balances quickly once the economy fully reopened last year.  However, liquid assets remain elevated by historical standards (Exhibit 4).  In the second quarter, the gauge fell by less than $100 billion.  After surging by almost $5 trillion from the end of 2019 through the peak in early 2022, the series has come off by only about $550 billion over the most recent five quarters.

Exhibit 4: Household liquid assets

Source: Federal Reserve.

To be fair, a significant portion of the increase in spending power represented by these liquid assets has been eroded by inflation.  The level of prices, as measured by the PCE deflator is up by roughly 15% from the end of 2019.  Real household liquid assets, using the PCE deflator as the price index, has declined more than the nominal balance (Exhibit 5).

Exhibit 5: Real household liquid assets

Source: Federal Reserve.

This series, in my view, offers a more realistic view of the cushion that consumers still have left over from the pandemic.  In the decade prior to the pandemic, the real liquid assets series rose by an average of about $290 billion a year.  Applying that trend forward and comparing this trend line to the actual readings, the real Covid liquid assets bonanza peaked at the end of 2021 at about $2.6 trillion—that is, the actual reading was $2.6 trillion above the extrapolated trend line.  As I noted a quarter ago, the cushion had shrunk by the end of the first quarter to about $1 trillion. The increment declined further in the second quarter to about $880 billion.

In my view, this is a far better way of assessing households’ liquidity cushion than the model-based estimates that the vast majority of economists have employed.  These models are highly sensitive to the assumptions that underlie the calculations, which is why various economists have come up with wildly varying conclusions using quite similar methodologies.  I fail to understand why economists are so insistent on crafting models based on the savings rate to approximate household liquidity when the Fed puts out hard data, erasing the need to concoct estimates.  I would argue strongly that actual data, unless its accuracy is in question, always trump model-based estimates.

In any case, the real liquid assets series suggests that households had burned through about two-thirds of their cushion by the middle of this year.  The good news is that the incremental decline in the second quarter was relatively small, only $120 billion.  I believe this reflects the fact that household incomes have advanced robustly in recent quarters.  Even after falling in July, real disposable income, which fell in 2021 and 2022, is up by an annualized 4.8% in the first seven months of this year, more than sufficient to support a robust gain in real consumer spending.  Thus, households likely failed to draw heavily from their accumulated savings in recent months because they did not need to, relying on their solid real income gains to pay for their outlays.

To underscore that households remain flush with liquid assets, look at the component of household liquid assets that is the most liquid – checkable deposits and currency (Exhibit 6).  This series ran mostly between $1.1 trillion and $1.3 trillion in the five years prior to the pandemic.  It spiked to well over $4.5 trillion at its peak last year.  Since then, it has receded only marginally, to $4.4 trillion as of June 30.

Exhibit 6: Household checkable deposits and currency

Source: Federal Reserve.

The Bank of America Institute offers corroborating evidence that bank deposits remain elevated.  Their internal data on the Bank of America client base show that through August, median household savings and checking balances were still close to 50% higher than the 2019 benchmark levels. While the figure has been slowly coming down since early this year, the recent trend suggests that balances are going to remain far above pre-pandemic levels for the foreseeable future.  It is also noteworthy that the Institute’s finding applies across all income levels, i.e., both low- and high-income households have median balances that are close to 50% higher than in 2019.

Nominal and real

As an aside, it is easy to get tripped up by comparing the levels over time of nominal data in a period of high inflation.  After 30 years of low inflation, most analysts have gotten out of the habit of thinking in real terms.  This has led to a number of faulty conclusions.  One example that is relevant to this discussion is the level of credit card debt. When the New York Fed reported recently that credit card balances had moved above $1 trillion for the first time ever in the second quarter, many observers quickly asserted that this was evidence that households were up to their gills in debt.  However, if we deflate the New York Fed credit card debt series by the PCE deflator, the real level of credit card balances was lower in the second quarter than at the end of 2019—and that is before we account for the higher levels of GDP, income and so on in 2023 compared to 2019—far from evidence of obvious trouble.

Conclusion

Household balance sheets remained in extraordinarily good shape through mid-2023.  The Covid cushion has shrunk in real terms but remains sizable.  In any case, households have not needed to fall back on their accumulated savings heavily so far this year because their real incomes have finally expanded after declining in 2021 and 2022.  As usual, the key for the consumer going forward is likely to be the health of the labor market.  As long as a robust job market continues to kick off substantial real advances in wage and salary income, real consumer spending should remain on a solid uptrend.

Stephen Stanley
stephen.stanley@santander.us
1 (203) 428-2556

This material is intended only for institutional investors and does not carry all of the independence and disclosure standards of retail debt research reports. In the preparation of this material, the author may have consulted or otherwise discussed the matters referenced herein with one or more of SCM’s trading desks, any of which may have accumulated or otherwise taken a position, long or short, in any of the financial instruments discussed in or related to this material. Further, SCM may act as a market maker or principal dealer and may have proprietary interests that differ or conflict with the recipient hereof, in connection with any financial instrument discussed in or related to this material.

This message, including any attachments or links contained herein, is subject to important disclaimers, conditions, and disclosures regarding Electronic Communications, which you can find at https://portfolio-strategy.apsec.com/sancap-disclaimers-and-disclosures.

Important Disclaimers

Copyright © 2024 Santander US Capital Markets LLC and its affiliates (“SCM”). All rights reserved. SCM is a member of FINRA and SIPC. This material is intended for limited distribution to institutions only and is not publicly available. Any unauthorized use or disclosure is prohibited.

In making this material available, SCM (i) is not providing any advice to the recipient, including, without limitation, any advice as to investment, legal, accounting, tax and financial matters, (ii) is not acting as an advisor or fiduciary in respect of the recipient, (iii) is not making any predictions or projections and (iv) intends that any recipient to which SCM has provided this material is an “institutional investor” (as defined under applicable law and regulation, including FINRA Rule 4512 and that this material will not be disseminated, in whole or part, to any third party by the recipient.

The author of this material is an economist, desk strategist or trader. In the preparation of this material, the author may have consulted or otherwise discussed the matters referenced herein with one or more of SCM’s trading desks, any of which may have accumulated or otherwise taken a position, long or short, in any of the financial instruments discussed in or related to this material. Further, SCM or any of its affiliates may act as a market maker or principal dealer and may have proprietary interests that differ or conflict with the recipient hereof, in connection with any financial instrument discussed in or related to this material.

This material (i) has been prepared for information purposes only and does not constitute a solicitation or an offer to buy or sell any securities, related investments or other financial instruments, (ii) is neither research, a “research report” as commonly understood under the securities laws and regulations promulgated thereunder nor the product of a research department, (iii) or parts thereof may have been obtained from various sources, the reliability of which has not been verified and cannot be guaranteed by SCM, (iv) should not be reproduced or disclosed to any other person, without SCM’s prior consent and (v) is not intended for distribution in any jurisdiction in which its distribution would be prohibited.

In connection with this material, SCM (i) makes no representation or warranties as to the appropriateness or reliance for use in any transaction or as to the permissibility or legality of any financial instrument in any jurisdiction, (ii) believes the information in this material to be reliable, has not independently verified such information and makes no representation, express or implied, with regard to the accuracy or completeness of such information, (iii) accepts no responsibility or liability as to any reliance placed, or investment decision made, on the basis of such information by the recipient and (iv) does not undertake, and disclaims any duty to undertake, to update or to revise the information contained in this material.

Unless otherwise stated, the views, opinions, forecasts, valuations, or estimates contained in this material are those solely of the author, as of the date of publication of this material, and are subject to change without notice. The recipient of this material should make an independent evaluation of this information and make such other investigations as the recipient considers necessary (including obtaining independent financial advice), before transacting in any financial market or instrument discussed in or related to this material.

Important disclaimers for clients in the EU and UK

This publication has been prepared by Trading Desk Strategists within the Sales and Trading functions of Santander US Capital Markets LLC (“SanCap”), the US registered broker-dealer of Santander Corporate & Investment Banking. This communication is distributed in the EEA by Banco Santander S.A., a credit institution registered in Spain and authorised and regulated by the Bank of Spain and the CNMV. Any EEA recipient of this communication that would like to affect any transaction in any security or issuer discussed herein should do so with Banco Santander S.A. or any of its affiliates (together “Santander”). This communication has been distributed in the UK by Banco Santander, S.A.’s London branch, authorised by the Bank of Spain and subject to regulatory oversight on certain matters by the Financial Conduct Authority (FCA) and the Prudential Regulation Authority (PRA).

The publication is intended for exclusive use for Professional Clients and Eligible Counterparties as defined by MiFID II and is not intended for use by retail customers or for any persons or entities in any jurisdictions or country where such distribution or use would be contrary to local law or regulation.

This material is not a product of Santander´s Research Team and does not constitute independent investment research. This is a marketing communication and may contain ¨investment recommendations¨ as defined by the Market Abuse Regulation 596/2014 ("MAR"). This publication has not been prepared in accordance with legal requirements designed to promote the independence of research and is not subject to any prohibition on dealing ahead of the dissemination of investment research. The author, date and time of the production of this publication are as indicated herein.

This publication does not constitute investment advice and may not be relied upon to form an investment decision, nor should it be construed as any offer to sell or issue or invitation to purchase, acquire or subscribe for any instruments referred herein. The publication has been prepared in good faith and based on information Santander considers reliable as of the date of publication, but Santander does not guarantee or represent, express or implied, that such information is accurate or complete. All estimates, forecasts and opinions are current as at the date of this publication and are subject to change without notice. Unless otherwise indicated, Santander does not intend to update this publication. The views and commentary in this publication may not be objective or independent of the interests of the Trading and Sales functions of Santander, who may be active participants in the markets, investments or strategies referred to herein and/or may receive compensation from investment banking and non-investment banking services from entities mentioned herein. Santander may trade as principal, make a market or hold positions in instruments (or related derivatives) and/or hold financial interest in entities discussed herein. Santander may provide market commentary or trading strategies to other clients or engage in transactions which may differ from views expressed herein. Santander may have acted upon the contents of this publication prior to you having received it.

This publication is intended for the exclusive use of the recipient and must not be reproduced, redistributed or transmitted, in whole or in part, without Santander’s consent. The recipient agrees to keep confidential at all times information contained herein.

The Library

Search Articles